ASSOCIATE DEAN DARYL LIM FEATURED IN BUSINESS INSIDER ARTICLE ON MASTERCARD’S USE OF AI TO DETECT CREDIT CARD FRAUD

Daryl LimMay 2025 — Business Insider featured Associate Dean Daryl Lim in a recent article examining how Mastercard is leveraging artificial intelligence (AI) to combat credit card fraud and protect consumers.

Associate Dean Lim shared his insights on the role of AI in enabling real-time fraud detection and its potential limitations. He highlighted that while AI offers unmatched speed and scale in detecting suspicious patterns, it also raises important considerations regarding equity, transparency, and the need for human oversight. “AI enables real-time detection of suspicious transactions by identifying patterns and anomalies impossible for human analysts to spot at scale,” he noted. “The goal is a hybrid model: AI for speed and scale, humans for nuance and accountability.”


Daryl Lim is the H. Laddie Montague Jr. Chair in Law at Penn State Dickinson Law. He is also the Associate Dean for Research and Innovation and Founding Director of the Intellectual Property (IP) Law and Innovation Initiative. At the university level, he is a co-hire at the Institute of Computational and Data Sciences and an affiliate at the Center for Socially Responsible Artificial Intelligence.

Professor Lim is an award-winning author, observer, and commentator on national and global trends in IP and competition policy and how they influence and are influenced by law, technology, economics, and politics. He helps policymakers, attorneys, corporate counsel, scholars, and the public understand the world around them. He is a founding member of the Global IP Alliance and its local chapters in Pennsylvania and Illinois. In addition, he serves as Co-Chair of the University Education Committee in the US IP Alliance.

In December 2022, the American Law Institute elected Professor Lim to its membership based on demonstrated excellence and outstanding professional achievement. In 2023, the US Department of Justice and Federal Trade Commission recognized him as “a leading expert in antitrust law and economics” and the IAM Strategy 300, a guide to the industry pioneers with “exceptional skill sets, as well as profound insights into the development, creation, and management of IP value,” named him to its World’s Leading IP Strategists 2023 list. In 2024, he was appointed to the consultative group advising the United Nations Secretary General’s High-Level Advisory Body on Artificial Intelligence. In 2025, he received the IP Professor of the Year Award at the Global Intellectual Property, Artificial Intelligence & Technology Conclave & Awards.